3 books for creative business owners
A new year means new beginnings, in a way – hopefully these books will help you get a little closer to your 2018 goals. Personal development is a big part of maintaining motivation, at least for me anyway, and I hope that you find inspiration in them.
1. At the top of the list comes The Miracle Morning by Hal Elrod. Although I was initially put off by the cliched language used throughout this book, the truth is, it has a powerful message, and makes for a perfect read to pick up at the beginning of the year. My favourite parts of the morning routine include visualisation and morning exercise – something I haven’t done in a long time. Both journalling and visualisation are relatively new concepts for me, and I’m still getting to grips with journalling (any excuse to buy a new notepad though!). Even if you don’t follow the steps set out in this book, it makes you question your current morning routine and might encourage you to make some changes. An important thing to remember is to adopt the routine to suit your lifestyle and individual needs. It left me feeling inspired, and I decided to put it up for grabs on Instagram. I sent the copy to its new owner – another photographer I follow on Instagram, just before Christmas, and I hope it’s inspired her too!
2. The second on the list is a book called Business for Bohemians by Tom Hodgkinson. Recommended by a friend a while back, it’s an easy and interesting read, particularly if you’re looking for some gentle motivation for the New Year. It talks you through all of the basic steps of starting a business, and might be ideal if you’re thinking of finally starting that side hustle you’ve been thinking about for months! It also has a whole section on spreadsheets – if accounting is something you struggle with, this might be a good start!
3. The third place is taken by a more niche book all about online marketing, and in particular SEO, social media and paid advertising. The Google Checklist by Amen, Paz and Kavita Sharma is written in an easy to understand language, making it the perfect guide if you’re in charge of looking after your own website and SEO. It gives you a step by step guide in researching keywords – something that we should all be paying a little more attention to, although I am yet to get around to do it myself, oops! SEO has been something I’ve tried working on ever since my new website launched, and there’s still so much to learn!
These are my three favourite creative business books I’ve read in 2017 – what are yours? I’ll be diving into The 4 hour work week next, but I’d love to hear some of your own recommendations. I have found that reading books on all things business has massively helped my through those times when the motivation simply isn’t there.
As this is going to be my last post of 2017, I’d like to take this opportunity to with you a very Happy New Year! If you run your own business, may it be full of wonderful achievements and worthwhile daily hustles.